Impact of Video Marketing on Digital marketing - Digital Marketing Institute in India - NIDM
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Over the past decade, video marketing has changed the field of digital marketing. Businesses may now use video to reach and engage their target audience in ways that were previously inconceivable thanks to the emergence of social media platforms like Facebook, Instagram, and YouTube as well as other video-sharing websites. There are numerous and significant effects of video marketing on digital marketing. We'll go into some of the most significant ways that video marketing has changed the landscape of digital marketing in this post. 1. Boosted Engagement The capacity of video marketing to boost engagement is one of its most important effects on digital marketing. Because it offers a more complete and dynamic experience for the user, video content is more engaging than static photos or text. It may grab people's attention right away and keep it for a while, which leads to better levels of engagement and more sharing on social networking sites. HubSpot claims that social media vi...